The Dan Bradbury Podcast
Dan Bradbury, the UK's highest-paid business coach, hosts this weekly podcast featuring a mix of business growth content, Q&As and interviews with high-performing, fast-growth business owners. Subscribe and review to get the latest and help others find it.
The Dan Bradbury Podcast
EP 253: 3 Shocking Mistakes Killing Your Sales
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Dan Bradbury
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Episode 253
Last week, I walked into a home building expo ready to spend £400,000 with a specific company. I had done my homework, chosen my vendor, and was ready to sign on the dotted line.
But instead of securing my business, they lost it.
Here's the kicker: they didn't lose it to a better product or a cheaper price. They lost it because of one simple, avoidable mistake in their sales process.
And they were making it over and over again. They were easily losing a client per hour.
I hope you're not making this mistake in your business.